Fresh batch dropped

Fuel the gains.
Crush the bar.

Six absurdly tasty protein bars engineered for people who actually train. 22g protein. Zero filler. All flavor.

Shop the bars Best seller

22g

Protein

Flavors

Excuses

The lineup

Pick your weapon.

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Chocolate Crush

$3.50

Crush the rep. Crush the bar.

Peanut Powerhouse

$3.50

Nutty. Dense. Unstoppable.

Cookies & Curls

$3.75

Snack like you lift.

Meet the founder

Hi, I'm Ben.

I got tired of protein bars that tasted like cardboard and lied about their macros. So I made my own. Real ingredients, honest numbers, flavors I'd actually eat after a heavy session.

Every bar in this shop is one I personally crush on training days. If it didn't survive my gym bag, it didn't make the menu.

— Ben

Real macros

22g+ whey protein. Nothing rounded up. Nothing hidden.

Tastes ridiculous

No chalk. No 'protein aftertaste'. Just bars you'd eat anyway.

Built for training

Pre, post, or instead of lunch. Bens has your back.

Fuel the gains.Crush the bar.